Tuesday, September 20, 2011
Lovers plus video
From 5000ways, music fan Robyn Gallagher's ambitious plan to review every NZ On Air-funded music video online...
"Roland Picasso has a dilemma – he has two lovers and would rather like to keep it that one, only one of the lovers wants him to be true to her. It’s a simple, almost underplayed song, and the video matches this minimal vibe.
There are a few green screen and digital tricks – dripping paint, flames, but most of the video is restrained, with simple layering of Roland (in colour) over the band (in black/blue and white), as well as an outdoor excursion. While it’s not as fun as other Picassos videos, it’s still a fine early ’90s video.
The only thing that worries me is the song title – it reminds me of Paper Plus, Flooring Plus and all those other ‘plus’ businesses that sprang up in the ’90s. It’s not so appealing being in a menage à retail.
Best bit: the remote appearance of Greg Johnson on guest trumpet. See, he does end up online sometimes.
Bonus! Peter McLennan of the Hallelujah Picassos and now of Dub Asylum and the brilliant blog Dub Dot Dash has been kind enough to share his music video experiences both in front of and behind the camera.
"We’d made a few videos prior to doing the Lovers Plus video. I directed a video for our song Clap Your Hands, made with the help of TVNZ’s music show CV (the replacement for RWP). TVNZ supplied filmstock, processing, telecine (film to video transfer), and editing. We covered the other costs – we made that video for $138. So going to a NZOA-funded video to the tune of $5000 was a step up.
It basically meant we were able to pay people and hire better gear and so on. It also resulted in a video that was more likely to get repeat viewings on tv, due to higher production standards.
At the time I was studying at Elam School of Fine Arts, working in film and video, so I took a keen interest in the video-making side of things. Bruce Sheridan at Stratford Productions directed and produced the Lovers Plus video, with input from us. We also managed to convince them to let Roland use a welding torch, as he was doing a welding course at the time. Singers playing with fire, always fun.
The use of green screen was pretty popular at that time, from what I recall. It allowed you to layer up imagery and mix and mash it up.
We also did a video for our song Picasso Core, a mate of ours shot that on video one afternoon with our singer Roland. TV3′s late evening news show Nightline screened it once, which amazed us, as every chorus features the f word."